Saturday 20 December 2008

The sad demise of Polaroid

Its a changing world I suppose so ity should come as no surprise that the old staple of design, wardrobe and make up depts, having been replaced with digital cameras, is about to expire. Polaroid - the instant colour camera, much loved by artists, voyeurs and photographers is to cease making film in 12 days time. Naturally there is an internet website that is trying to fight back (save polaroid) but the economic odds are heavily stacked against it.

One solution - and its well worth a play with - is to try Poladroid (mac only). This neat free app allows you to process an image as if you had taken it with a Polaroid camera! It must be puzzling for those who are unaware of the soft greenish images that Polaroids produce. You can even influence and control the development as you could with the real things! Waiting for the image to process reminds me of the same wait in the darkroom and the thrill of seeing the print appear on the paper ........

Here's a video by way of explanation (I recognise the music loops from Soundtrack Pro but they are very nicely used). Play around with it and have fun. Happy Christmas! See you next year.


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